March 2010

Tropicana in Atlantic City Markets “New Energy”

ATLANTIC CITY, N.J.

New ownership led by Carl Icahn officially took over the Tropicana Casino & Resort here, and the property is marketing its “new energy.”

Some of the changes include a renewed focus on customer service, revitalized entertainment offerings and new concept changes coming soon to Tropicana’s restaurants. A new microsite was created to promote the changes at www.tropicana.net/newenergy.
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I started here in late 2000, after spending about eight years covering the travel agent side of the industry, focusing on destination coverage. I’ve seen a lot of change in the time I’ve been in the industry, from the post-9/11 downturn to days of largesse and then the last recession, which I think has been by far the worst in terms of its impact on the industry.
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